{"id":1638,"date":"2017-10-30T23:19:18","date_gmt":"2017-10-30T23:19:18","guid":{"rendered":"http:\/\/multo.com\/?p=1638"},"modified":"2022-03-15T00:33:50","modified_gmt":"2022-03-15T00:33:50","slug":"the-wire-profiles-the-panther-room","status":"publish","type":"post","link":"https:\/\/multo.com\/index.php\/2017\/10\/30\/the-wire-profiles-the-panther-room\/","title":{"rendered":"The Wire: The Panther Room"},"content":{"rendered":"

The Panther Room project got a lot of interest from the AV press. The Wire Blog<\/a> profiled it in October 2017, for Multo.com’s role in the technology and creativity involved in immersive theater production. See the article below:<\/p>\n

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BrightSign-enabled Projection Mapping Brings Creative Performance Theater to Life at the Panther Room<\/h2>\n<\/div>\n<\/div>\n<\/header>\n
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In late-April 2017, key players from Blue Man Group, Queen of the Night and STOMP! assembled at a secret location to workshop a top-secret stage production. The two-week event was a test-run to showcase a unique stage performance to theater insiders, investors, family, friends and other VIP guests.<\/p>\n

The show was set in Prohibition-era New Orleans. Dubbed the \u201cPanther Room,\u201d performance acts were spread out across two basement areas within the building. Traditional seating was dropped in favor of a less formal, more interactive layout that invited guests to immerse themselves in the experience.<\/p>\n

Empty rooms were transformed into rich, textual spaces by projecting video content on a diversity of surfaces. Melissa Ulto of creative agency MULTO.com brought together striking creative assets that married perfectly with the organic elements upon which they were projected.<\/p>\n

\u201cBrightSign\u2019s players enabled me to manifest my creative vision without breaking the bank,\u201d said Melissa Ulto, founder and CEO of MULTO.com. \u201cPairing BrightSign\u2019s media players with projectors made it possible to experiment with a rich tapestry of projection media to produce a final product that simply wouldn\u2019t be possible with traditional signage components.\u201d<\/em><\/p>\n

One room \u2013 the Congo Room \u2013 employed a dual rear-projection set-up that projected images of New Orleans\u2019 Congo Square on a dozen large strips of paper stretched from floor to ceiling. The images evoke a bygone era and perfectly set the stage for the other rooms. The Swamp Room, which used projected images on both paper and mirror, served as a stage for live music performances by guitarists dressed in period attire. A third area featured dancers and other performers holding up pieces of fabric, upon which old black-and-white images were projected. Additional rear-projection was used on hanging fabric, evoking ghostly images as the fabric swayed.<\/p>\n